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Oracle Marketing Cloud Data Management Platform 2019 Implementation Essentials Sample Questions:
1. Identify three environments where you can successfully execute ID swaps from. (Choose three.)
A) Native apps using BlueKai SDKs using web view
B) Desktop and mobile web sites
C) Hybrid apps using a web view
D) Native apps using BlueKai SDKs without web view
E) OTT box without web view
2. When working with a customer on their data scoping project, which three are high-impact topics to discuss?
(Choose three.)
A) Total volume of categories that they anticipate in their taxonomy
B) Granularity of taxonomy categories
C) Offline file structure and content
D) Exact number of users that will be classified into each category
3. What is the meaning of an Index of 17 in the Oracle DMP?
A) The user is 1/17 as likely to be in the category than the average user in the selected universe.
B) The user is 17 percent as likely to be in the category than the average user in the selected universe.
C) The user is 17 percent more likely to be in the category than the average user in the selected universe.
D) The user is 17 times more likely to be in the category than the average user in the selected universe.
4. A client wants to onboard data via the User Data API using their own ID (PUUID) for the transaction. Which of the following must be established?
A) Configure Self-Classification Taxonomy and Classification Rules.
B) Create and activate a Data Campaign.
C) Create an Audience.
D) Deploy an ID Swap tag.
5. Which scenario requires taxonomy updates?
A) All categories have inventory of more than 10,000 users.
B) Some categories have zero inventory.
C) No categories have inventory of more than 10,000 users.
D) Some categories have more than 100,000 inventory.
Solutions:
| Question # 1 Answer: A,B,C | Question # 2 Answer: A,B,D | Question # 3 Answer: C | Question # 4 Answer: D | Question # 5 Answer: D |
By Theodore
